TB: Move configuration to UI instead of env

- TB can now be toggled via the UI and setting it via env variables means the setting can never be toggled on/off properly
- Doing it this way lets users control things more

.env.example

@@ -1,21 +1,33 @@
+# Use the below flags to enable the Analytics or ActivityPub containers as well
+# Note: You must set ENABLE_DEVELOPER_EXPERIMENTS to `true` when enabling either profile below
 # COMPOSE_PROFILES=analytics,activitypub
 
 # Which Ghost version to run
 GHOST_VERSION=5-alpine
 
+# Public domain Ghost is going to run on
 DOMAIN=example.com
 
+# Database settings
+DATABASE_ROOT_PASSWORD=reallysecurerootpassword
+DATABASE_USER=optionalusername
+DATABASE_PASSWORD=ghostpassword
+
+# Developer Experiences must be enabled for
+# both Traffic Analytics and ActivityPub
+ENABLE_DEVELOPER_EXPERIMENTS=false
+
+# Developer Experiments must be enabled above
+ENABLE_ACTIVITYPUB=false
+
+# Tinybird configuration
+TINYBIRD_API_URL=https://api.tinybird.co
+TINYBIRD_TRACKER_TOKEN=p.eyJxxxxx
+TINYBIRD_STATS_TOKEN=p.eyJxxxxx
+
+# Data locations
 # Location to store uploaded data
 UPLOAD_LOCATION=./data/ghost
 
 # Location for database data
 MYSQL_DATA_LOCATION=./data/mysql
-
-DATABASE_ROOT_PASSWORD=reallysecurerootpassword
-DATABASE_USER=optionalusername
-DATABASE_PASSWORD=ghostpassword
-
-# Tinybird configuration for analytics
-TINYBIRD_API_URL=https://api.tinybird.co
-TINYBIRD_TRACKER_TOKEN=p.eyJxxxxx
-TINYBIRD_STATS_TOKEN=p.eyJxxxxx